“FOLD” was a part of UTRGV’s 2018 FESTIBA, an annual week-long celebration of international books and arts, ran from Feb. 26 to March 4 on the Edinburg and Brownsville campuses, Rio Grande Valley, Texas, USA.

“The idea of ‘FOLD’ is based off a book by philosopher Gilles Deleuze called The Fold. “The idea for this project was based off the concept of folding and what different meanings and metaphors could be found within varying disciplines.”

The branding for this project encompassed a variety of materials, including the logotype, catalog, individual artist biography pages, posters, banners, and website materials.